LE SSERAFIM announces ‘BOOMPALA’ as the main title of their upcoming album

Ahead of the release of their upcoming album, LE SSERAFIM announces ‘BOOMPALA‘ as its main title, generating much intrigue about this new word, its meaning, and sound.

On May 5th, the girl group updated their Weverse account with a new post sharing their ‘PROMOTION TIMETABLE,’ sharing the promotion social network activities that will take place for their second studio album ‘PUREFLOW’ pt. 1.

The caption confirmed “Title Track <BOOMPALA>,” and similar to the album title, this word is not officially registered and was created by the group specifically for this comeback, and even more details behind this song will be released in the coming days.

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According to the promotion schedule, LE SSERAFIM’s promotion starts with ‘Just BOOMPALA,’ a video expected to preview the atmosphere of the title track on May 8. Later, the group will unveil ‘BOOMPALA Pavilion,’ an exhibition-style concept on May 11.

From May 12 to 14, more concept materials titled ‘BIRCH SCAR,’ ‘YUSU LILY,’ and ‘PEONY ROOM’ will be released every day, and ‘Compact Ver.’ details on May 15. On May 18, they will share a preview of the title track, followed by a highlight medley on May 19 with snippets from all tracks on the album.

On May 20 and 21, two music video teasers for ‘BOOMPALA’ will be unveiled. And finally, the girl group’s second full-length album, ‘PUREFLOW pt.1,’ will arrive to streaming services on May 22nd at 1PM (KST) | 12AM (ET).