BTS has done it again; the idols have been the talk of the town for days since the release of their album, “ARIRANG,” on March 20. Since then, BTS embarked on a journey of amazing promotions, including a performance broadcast by Netflix.
On March 24 KST, Netflix announced that it will live concert special “BTS THE COMEBACK LIVE: ARIRANG” has not only been #1 in different regions but racked up a total of 18.4 million viewers within its first day.
18.4 million global viewers (Live+1) showed up for their BANGTAN when BTS reunited LIVE onstage for the first time in almost four years in BTS THE COMEBACK LIVE | ARIRANG!
Congratulations to RM, Jin, SUGA, j-hope, Jimin, V, and Jung Kook on their iconic performance. pic.twitter.com/CjAkPCJYeK
— netflix⁷ (@netflix) March 24, 2026
The number of viewers includes both viewers who tuned in during the initial livestream and those who watched it during the 24 hours immediately following the end of the livestream.
BTS proves once again that they are ruling the music industry with their comeback, as the special performance debuted as the most-watched non-English-language TV title on the global Netflix Top 10 for the week of March 16 to 22. In addition, Netflix also revealed that “BTS THE COMEBACK LIVE: ARIRANG” garnered 2.6 billion impressions across its social media channels, proving the strong presence of the idols in the scene! Congratulations to BTS.
