IVE members Yujin and Rei present self-love themes in REVIVE+ campaign

IVE introduced new promotional content on February 14, 2026, featuring members Yujin and Rei as part of their REVIVE+ campaign. Starship Entertainment released the pictures and video clips alongside the concept, titled THE NARCISSISTIC GURLS CAMPAIGN. The promo material highlights personal interpretations of self-love ahead of IVE’s second full-length album, slated for March 23rd, 2026.

Rei appears in a colorful, trendy setting, wearing decorated headphones and detailed nail art. Her conceptincludes the subtitle “Skill: Selective Hearing” and shows the Japanese IVE member focusing on her own music despite surrounding noise. A meditation scene features narration that states her existence is reason enough, stating that confidence is a positive form of self-affirmation.

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Finally, member Yujin delivers her message through an experiment involving onions. She speaks kindly to one of those labeled with loving words while distancing herself from negative words in a subtle way. Yujin’s message “Attitude: Girls Full of Love” reinforces the concept’s theme, with the idol later holding cookies displaying supportive phrases. Meanwhile, the upcoming album “REVIVE+” will be released on March 23rd, 2026. It has been preceded by the single “BANG BANG,” a dance-pop track with a strong production and a sing-talk chorus.