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Gnarly: Breaking down KATSEYE’s wildest song and music video yet

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Gnarly Breaking down KATSEYE’s wildest song and music video yet
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KATSEYE didn’t just drop a music video with “Gnarly”—they unleashed a full-on experimental meltdown. Forget neat choreography or a linear storyline. Instead, we get a crazy mix of glitch edits, strobe lighting, TikTok-core aesthetics, and total visual chaos. It has all the ingredients of Internet chaos: overstimulated, hyper-stylized, and weirdly addictive.

Let’s break down the wildest song and music video by KATSEYE:

01. No singing, no harmonizing:

What’s Gnarly’s boldest twist? Nobody sings. That’s right—KATSEYE members don’t vocalize the track. Instead, they shout and recite lines with a whole lot of sass. This is the first ingredient for the song’s chaotic energy: instead of relying on hooks or melodies, the group opts for a messy sing-talk delivery.

KATSEYE (캣츠아이) "Gnarly" Official MV

02. The lyrics… and what does Gnarly even mean?:

This song is all about name-dropping: Boba tea, Teslas, and Takis—but not in a flexy way. These hyper-modern, hyper-consumed icons are used to satirize what’s considered “cool.” KATSEYE leans into irony, questioning pop culture’s obsession with clout and consumption. In this way, the song seems to be a digital-age critique that’s hard to catch. When it comes to the meaning behind “Gnarly,” let’s just say it’s open to interpretation! The word can have a ton of different connotations depending on the context.

03. The fashion goes nuts: 

Fashion-wise, the video is a maximalist fever dream. Outfits range from streetwear to futuristic couture, all clashing faster than our eyes can register. This chaotic styling speaks to KATSEYE’s core message: identity isn’t one-size-fits-all, it’s glitchy and controversial. Their styling marked a bold twist, especially considering previous releases from the group such as “Debut” and “Touch.” Their looks were all about that girl-next-door aesthetic, but now this new “Gnarly” is offering all the over-the-top and sassy vibes.

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