One of the most epic competitions of the year has kicked off at Music Mundial: 30 nominated groups are competing for the coveted title Visual Group of the Year. This isn’t just any vote, it’s about choosing the group whose image, concept and ability to create visual trends have defined Kpop over the past twelve months.

From cinematic music videos and cover story editorials to runways, luxury campaigns and album concepts that go viral, this award celebrates visual power at its highest level.

“Visual” doesn’t just mean “pretty faces.” We look for aesthetic coherence: how a group turns an idea into an identity (concepts, makeup, hair, styling), the art direction of their MVs, the photographic quality of their photobooks and covers, the viral reach of their looks on social media, and their ability to put fashion on the streets.

Commercial impact also matters: collaborations with luxury brands, appearances in international editorials and the capacity to turn an outfit into a global trend.

Phases of the competition

Nomination phase (30 groups): open voting to select the 16 groups that advance to the versus round.
Versus battles (1684): head-to-head showdowns where fans choose who moves on.
Grand Final (last 2): the final duel with mass voting; the winner is crowned Visual Group of the Year 2025.

Music Mundial implements antifraud measures and verification to ensure votes are authentic and reflect the true power of fandoms.

Why this award matters

Because in Kpop, image drives music: a great visual multiplies streams, sparks global collaborations and turns songs into cultural phenomena. Being Visual Group of the Year means becoming a style reference, inspiring designers and launching new trends in fashion and beauty.

How to vote and support your favorite

Go to the official Music Mundial section, find Visual Group of the Year 2025, cast your vote and share the link on your social channels to rally your fandom and show why your group deserves to win the competition. Aesthetics speak; the fandom decides. Who will dominate 2025 with their visual power? VOTE NOW and make your group the visual face of K-pop worldwide!

THE FINAL STARTS NOW: