BTS’ Jimin is currently the talk of the town for his iconic partnership with the top Korean haircare brand, LADOR. The idol announced his involvement on December 10, 2025, and since then, they haven’t stopped releasing teasers.
Jimin keeps proving his global influence as LADOR’s best-selling products sold out within hours after the announcement. Now, the idol is sharing a special photoshoot with all the fans, better known as ARMY, ahead of a new campaign.
Jimin of BTS serves eternal beauty in a new photo for LADOR. pic.twitter.com/e02G6D3pM6
— About Music (@AboutMusicYT) January 7, 2026
On January 7, 2026, KST. LADOR and BTS’s Jimin shared an ethereal picture of the idol to promote another year of partnership. The idol looked effortlessly beautiful by posing with a simple creamy white suit and lovely accessories.
ARMY was sent into a meltdown with the iconic photograph of the idol. This year seems to be a fully-packed agenda for Jimin, as he is returning with the rest of the boyband on March 20, 2026, with a brand-new album and world tour. Stay tuned for more news on your favorite idol.
