A girlie pop trio with Dior makeup glowing up
Jisoo is officially in her beauty era, and she is not doing it alone! The BLACKPINK star joins Anya Taylor-Joy and Willow Smith as the faces of Dior Beauty’s latest campaign, bringing back the cult favorite Dior Addict Lip Glow. The viral balm returns with a refreshed formula, a dreamy new visual concept, and a trio of stars that feels perfectly chosen. The category is: glossy, playful, and very, very pink!
JISOO with Anya Taylor-Joy, and Willow Smith for Dior Beauty's new chapter. pic.twitter.com/UOvkLKyOqY
— FOREVER KIM JISOO (@ForeverKimJisoo) December 21, 2025
Introducing a different side of the Lip Glow universe
Each lady introduces a different side of the Lip Glow universe. Jisoo floats through a bubble-filled fantasy that highlights the balm’s skincare-focused hydration and plumping effect. Then, Willow Smith brings a soft, intimate vibe as she applies the balm using the signature Addict pearl, focusing on glow. Finally, Anya Taylor-Joy explores the updated shade range, showing how the color adapts on contact for a personalized finish that feels customized.
What you should know about the revamped Dior Addict Lip Glow
“After years of research and experimenting, we are proud to say we cracked the code. We are now able to offer warm, as well as cold shades, that enhance the natural pH of your lips. This range of shades is timeless, caring, and yummy. Fall in love again with your first crush, your playful addiction, your new ‘Dior Addict Lip Glow,’” Peter Philips, Creative and Image Director for Dior Makeup revealed.
The revamped Dior Addict Lip Glow is formulated with 97 percent natural ingredients and uses pH adaptive technology to enhance your natural lip color. Cherry oil and shea butter help lock in moisture for up to 48 hours, because dry lips are officially cancelled! The new launch also introduces warmer undertones and two limited edition shades. Retailing at $40 USD, the balm is available now on Dior’s website. According to Dior Makeup Creative Director Peter Philips, this update is all about falling in love again with your very first beauty crush. And to be honest? Jisoo, Anya Taylor-Joy, and Willow Smith certainly play that part.
