ATEEZ’s San is now one of the industry’s most popular idols after the “BAD” challenge became a global phenomenon. Now, the idol is venturing into the beauty industry by becoming the new face of NARS.
On September 11 KST, ATEEZ graced the digital cover of Vogue Korea, partnering with modern makeup artist brand NARS Cosmetics to deliver a visually arresting pictorial. The post had the tagline “BE ICONIC WITH ATEEZ SAN,” captivating millions of users online. Ultimately, SAN became the perfect ambassador for the brand, as the idol is considered one of the best-looking idols in the industry, taking the fans’ breath away, as well as some K-Netizens who follow the idol.

The idol showcases his beauty, charisma, and effortless versatility in striking styles, including sleeveless turtleneck metallic gold jackets. However, what really stole the scene was NARS’ signature liquid blush and foundation, emphasizing San’s sharp features and flawless skin texture. Did you like this new photoshoot?




















