The 2025 Emmy Awards red carpet turned into a fashion masterclass, and BLACKPINK’s Lisa was clearly leading the ranks. The Thai superstar, attending the ceremony as part of the White Lotus season three cast, generated a jaw-dropping $6.2 million in Media Impact Value thanks to her ethereal Lever Couture gown. The dress was designed by Lessja Verlingieri and styled by Nan Nist, inspired by a soft pink lotus flower and tailored perfectly to Lisa.
The “Moonlit Floor” singer paired her dazzling gown with Bulgari jewels and Christian Louboutin heels, transforming her Level Couture into the hottest name in the event. This was no small feat, especially considering the heavyweights on the carpet. Louis Vuitton landed in second place with $6.16 million in earned engagement, boosted by stars like Selena Gomez, Quinta Brunson, and Hannah Einbinder. Givenchy took third, thanks to names like Jenna Ortega and her daring jewelry top.
Meanwhile, Armani scored fourth with $4.4 million as celebrities honored the late Giorgio Armani. But at the end of the show, titan brands like Parada, Chanel, and Dior could not mess with Lisa and her magical vibes. For Lever Couture, this moment was a career-defining breakthrough, with the BLACKPINK member receiving a positive response on the red carpet. Once again, Lisa proved she’s a triple threat: performer, actor, and fashion icon.
Catch the full top 10 with all the brands here: