ASTRO’s Cha Eunwoo just snagged the crown for October’s Boy Group Member Brand Reputation Rankings! With a score of 4,362,188, he saw a 65.88% boost from September, thanks to a strong fashion presence and modeling/brand endorsements.

As the face of brands like Sprite, Bodyfriend, Skechers, and Subway, it is no surprise that his media presence is that strong. But here’s the best part: Cha Eunwoo has boosted his persona thanks to his joint slay with Saint Laurent, serving as an official brand ambassador. The cherry on top? His appearance at the Spring-Summer 2025 Paris Fashion Week Show.

Kang Daniel wasn’t far behind, rising 156.08% with a score of 4,083,183.  Meanwhile, BTS’ Jin landed third with 3,489,228. Jin’s 18.29% increase keeps BTS in the top mix, with Jimin, who is currently in the military, close behind at fourth thanks to a 2,809,455 score.

Check out the full top 10 here:

10. RIIZE’s Wonbin.

09. NCT’s Doyoung.

08. SEVENTEEN’s Jeongha.

07. Park Ji Hoon.

06. BTS’ Jungkook.

05. EXO’s Baekhyun.

04. BTS’ Jimin.

03. BTS’ Jin.

02. Kang Daniel.

01. Cha Eunwoo.