BTS’ V has always been recognized for his charisma, beauty, and lovely personality on and off stage. That’s why, when it comes to branding, all K-Beauty brands aim to feature Taehyung in their promotions, including TIRTIR.
On November 7 KST, V was announced as the first global ambassador for TIRTIR. The K-beauty brand is celebrating diversity in beauty, and it is ready to showcase its most innovative side in skincare and makeup.
TIRTIR has made history as the first South Korean beauty brand to offer 40 shades of foundation, emphasizing to show diversity in beauty. TIRTIR unveiled the campaign video featuring Taehyung across its social platforms with the following caption: “YOUR SHADE, OUR STANDARD — TIRTIR. The first global ambassador of TIRTIR @thv.”
The newest trailer shows V in his best element, clad in a sleek leather jacket. Then, the idol found himself in deep red tones and dramatic lighting, creating a beautiful cinematic of elegance and power. Fans cannot stop talking about how gorgeous V looks, exactly what TIRTIR is standing for.

