BTS’ Jimin remains one of the most popular idols in the Kpop and worldwide scene. The iconic idol collabs with luxury brands, and a greater fandom made him worthy of being at the top of the male Kpop idol brand reputation rankings.
From December 17 through January 17 KST, the Korea Brand Index analyzed big data, which currently promotes Kpop idols in areas of consumer participation, media activity, community activity, and community. Jimin was able to succeed at all four items.
Ultimately, Jimin took first place with 4,142,149 points, an increase of 32.74% from his brand activity in December. BTS’ Jungkook and G-Dragon were also in the ranking, being in second and third place, respectively.
There’s no doubt that BTS’ members will be climbing up spots in the Kpop idol brand reputation as the release of their fifth album is coming closer. Surely, Jimin will remain at the top for another month!