{"id":136020,"date":"2025-01-11T08:15:22","date_gmt":"2025-01-11T16:15:22","guid":{"rendered":"https:\/\/www.musicmundial.com\/en\/?p=136020"},"modified":"2025-01-11T08:15:22","modified_gmt":"2025-01-11T16:15:22","slug":"is-blackpinks-jennie-signing-more-artists-to-her-self-established-label","status":"publish","type":"post","link":"https:\/\/www.musicmundial.com\/en\/is-blackpinks-jennie-signing-more-artists-to-her-self-established-label\/","title":{"rendered":"Is BLACKPINK&#8217;s Jennie signing more artists to her self-established label?"},"content":{"rendered":"<p><strong>BLACKPINK\u2019s Jennie<\/strong> is stepping into the spotlight as she gears up for her first solo album under her self-established label, <strong>ODD ATELIER<\/strong>. In a revealing Billboard interview, she spilled the tea on her personal growth, global stardom, and the possibility of signing new artists. Spoiler alert: she\u2019s got zero time for that right now, as her album demands all her creative force.<\/p>\n<figure class=\"wp-block-pullquote\">\n        <blockquote hcb-fetch-image-from=\"https:\/\/twitter.com\/maibogs\/status\/1877636733078310997\" class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Jennie on the cover of Billboard USA and Billboard Korea \ud83d\udd25 <a href=\"https:\/\/t.co\/eX05IsaG5n\">pic.twitter.com\/eX05IsaG5n<\/a><\/p>\n<p>&mdash; sdington (@maibogs) <a href=\"https:\/\/twitter.com\/maibogs\/status\/1877636733078310997?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">January 10, 2025<\/a><\/p><\/blockquote>\n        <\/figure>\n        \n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Established on December 24, 2023, ODD ATELIER\u2014also known as OA\u2014marks a massive milestone in Jennie\u2019s career. She parted ways with YG on the solo front in 2023, even though BLACKPINK remains under the agency for group activities. Since then, she\u2019s been busy building her brand, dropping the single \u201c<strong>Mantra<\/strong>\u201d in October 2024. The track is an appetizer to her upcoming debut solo album, which should be released at some point in 2025. Still, don\u2019t expect her to scout newbies just yet:<\/p>\n<figure class=\"wp-block-pullquote\">\n        <blockquote><p>&#8220;I\u2019ve been getting this question left and right, and my answer is, \u2018Please, I am so busy on this album. Let\u2019s not even get my brain on that path just yet,&#8221; she revealed<\/p><\/blockquote>\n        <\/figure>\n        \n<figure class=\"wp-block-pullquote\">\n        <blockquote hcb-fetch-image-from=\"https:\/\/twitter.com\/WORLDMUSICAWARD\/status\/1877425719732469822\" class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\"><a href=\"https:\/\/twitter.com\/hashtag\/JENNIE?src=hash&amp;ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">#JENNIE<\/a> gives fans a glimpse behind the scenes of her Billboard cover shoot and into her world, revealing her favorite place to be in Seoul&#8230;\ud83d\udcaa\ud83d\udc69\u200d\ud83c\udfa4\ud83d\udcf0\ud83d\udcf8\ud83d\udcfd\ufe0f\ud83c\uddf0\ud83c\uddf7\ud83d\udc51\u2764\ufe0f\u200d\ud83d\udd25<a href=\"https:\/\/twitter.com\/hashtag\/jenniexbillboard?src=hash&amp;ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">#jenniexbillboard<\/a> <a href=\"https:\/\/t.co\/8ESWdJlmUZ\">pic.twitter.com\/8ESWdJlmUZ<\/a> <a href=\"https:\/\/t.co\/gGx2FYP84v\">pic.twitter.com\/gGx2FYP84v<\/a><\/p>\n<p>&mdash; World Music Awards (@WORLDMUSICAWARD) <a href=\"https:\/\/twitter.com\/WORLDMUSICAWARD\/status\/1877425719732469822?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">January 9, 2025<\/a><\/p><\/blockquote>\n        <\/figure>\n        \n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>True to form, she\u2019s saving her full focus for this project, which fans predict will be one of the biggest K-pop releases of 2025!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BLACKPINK\u2019s Jennie is stepping into the spotlight as she gears up for her first solo album under her self-established label, ODD ATELIER. In a revealing Billboard interview, she spilled the tea on her personal growth, global stardom, and the possibility of signing new artists. Spoiler alert: she\u2019s got zero time for that right now, as [&hellip;]<\/p>\n","protected":false},"author":3104,"featured_media":136021,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2264,16],"tags":[17,1259],"tmauthors":[],"class_list":{"0":"post-136020","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-entertainment","8":"category-kpop","9":"tag-blackpink","10":"tag-jennie"},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.musicmundial.com\/en\/wp-json\/wp\/v2\/posts\/136020","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.musicmundial.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.musicmundial.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.musicmundial.com\/en\/wp-json\/wp\/v2\/users\/3104"}],"replies":[{"embeddable":true,"href":"https:\/\/www.musicmundial.com\/en\/wp-json\/wp\/v2\/comments?post=136020"}],"version-history":[{"count":0,"href":"https:\/\/www.musicmundial.com\/en\/wp-json\/wp\/v2\/posts\/136020\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.musicmundial.com\/en\/wp-json\/wp\/v2\/media\/136021"}],"wp:attachment":[{"href":"https:\/\/www.musicmundial.com\/en\/wp-json\/wp\/v2\/media?parent=136020"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.musicmundial.com\/en\/wp-json\/wp\/v2\/categories?post=136020"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.musicmundial.com\/en\/wp-json\/wp\/v2\/tags?post=136020"},{"taxonomy":"tmauthors","embeddable":true,"href":"https:\/\/www.musicmundial.com\/en\/wp-json\/wp\/v2\/tmauthors?post=136020"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}