BTS’ Jungkook is set to kick off a lot of new promotions in 2026, aside from BTS’s huge comeback scheduled for the first quarter of the next year. The idol is already showcasing all of his charming visuals in a new teaser for ELLE Korea’s cover.
On December 14 KST, ELLE Korea took over social media to release a special teaser video announcing the new collaboration. The magazine will include nine different covers, which will be released on December 15.
The photoshoot took place in Paris, the home of CHANEL, featuring iconic landmarks like the Eiffel Tower. The new trailer included the iconic phrase: “In Paris, where his brand-new journey has started.”
One of the CHANEL directors praised Jungkook in a new statement, highlighting how the Golden Maknae has become a great influence for all the young generations. The idol also released a short statement about this partnership
“CHANEL is a pioneering brand that creates the new while respecting its identity. As an artist who wants to take on new challenges while keeping my own color, this partnership has special meaning.”